How it works
How does the 90 Day Sale Work?

By using an innovative online bid method, paired with an aggressive pricing and promotional strategy and the industry-leading sales and marketing activities of affiliated brokers/agents, the 90 Day Sale Program is designed to sell properties to buyers within a 90-day time period, accounting for a 60-day marketing period and a 30-day escrow. Here’s how:


  1. Sellers meet with a 90 Day Sale Representative to determine a value-based listing price as well as a predetermined minimum bid (reserve price).
  2. Property enters the online 90 Day Sale Program and is promoted via advertising, open houses, MLS listing, and Broker Previews.
  3. Property price is reduced incrementally each week for every week it remains unsold for eight to twelve weeks.
  4. If the property has not received an acceptable offer after eight weeks the seller may choose to continue incremental price reductions by signing a Modification of Terms.